000 | 00483nam a2200169Ia 4500 | ||
---|---|---|---|
008 | 220316s9999 xx 000 0 und d | ||
020 | _a0071003045 | ||
040 | _cATVERC | ||
050 | _aHF 5415 .S73 1987 | ||
100 | _aStanton William J. | ||
245 | 0 | _aFundamentals of marketing | |
260 |
_aNew York, N.Y. _bMcGraw-Hill Book, Co. _cc1987 |
||
300 |
_axx, 666 p. : ill. ; 23 cm. _c23 cm |
||
500 | _aIncludes appendix, glossary, and index. | ||
650 | _aMarketing | ||
999 |
_c3769 _d3769 |