Qualitative research: good decision making through understanding people, cultures and markets
Keegan Sheila
Qualitative research: good decision making through understanding people, cultures and markets - Pentonville Rd, London Sheila Keegan c2009 - xii, 422 p. : ill. ; 26 cm. 26 cm
Includes references and index.
9780749454647
Marketing research
HF 5415.2 .K44 2009
Qualitative research: good decision making through understanding people, cultures and markets - Pentonville Rd, London Sheila Keegan c2009 - xii, 422 p. : ill. ; 26 cm. 26 cm
Includes references and index.
9780749454647
Marketing research
HF 5415.2 .K44 2009